Internet Marketing For Small Businesses
If your web site is not bringing the business to you that you hoped for, it might need a tune-up to turn it into a truly effective marketing asset. The intense competition to get onto page one of an Internet search, especially on Google, means constantly having to review and tweak and tune sites and pages to ensure maximum performance for Internet marketing.
We are not web site designers. We are Internet marketing for small businesses specialists. We improve the performance of web sites to make them generate leads. Although working mostly with kitchens and kitchen appliances related web sites, we also achieve great results in other sectors. A web site does not have to look flash to be on Page One. In our view expensive design is the last consideration for small business internet marketing. Why spend a fortune on flash design if your existing web site can be adapted to produce better results?
We specialise in simple, cost-effective web site tuning that turns under performing web sites into valuable marketing and advertising tools for small businesses. We can guarantee to bring your message and product to the attention of your potential customers.
We believe that Internet marketing and web-based advertising should not be expensive. It’s no good having an expesive all singing, all dancing, all bells and whistles web site if nobody sees it. Try a free website page at New Zealand Online.
You are reading our message; your potential customers could be seeing yours, and bringing their business to you. More about internet marketing
Just a few examples of Internet Marketing success:
Great Deals Direct Ltd have been on the first page for over four years for their kitchen appliances due to diligent Internet Marketing. This prominence in the search results led to business success and expansion. It’s still there inspite of the recent change of branding to ApplianceSmart where the longstanding web site gdd.co.nz was pressed into use for the new brand. The keyword kitchen appliances being equally valid for both the old site and the new one.
Kitchens being a popular search term means the opportunity to market a number of products including kitchen sinks and cookers. The Internet being a place where folk go to try and save some dollars, cheap kitchens and kitchen renovations will be popular search terms, as will budget kitchens. Even the process of buying kitchens in a cost-effective way is covered online with the Kitchen Buying Guide, which even has a section on selling kitchens so that buyers can be prepared for kitchen salespeople.
Splash Glass is another beneficiary if Internet marketing fdor the kitchens industry, having had number one spot for over five years for glass splashbacks. Such prominence has made Splash Glass a valuable online brand. Glass is not the only material for splashbacks of course. Appliance smart sells stainless steel splashbacks, which can be promoted in much the same way.
Fraser Farm Finance keeps a steady stream of enquiries from its simple web site for farm finance. Nothing flash here but when you’re at the top of the page, you so get noticed and the business comes in.
Cotswood Gates had a very old and dated web site that produced no business whatsoever. The owner was not confident about paying out thousands of dollars for a new web site. However, a few inexpensive tweeks brought it to the top of the page for its cedar gates and cedar doors, which resulted in a surge of profitable leads from around the country for this Bay of Plenty gate manufacturer.
The travel and tourism industry is particularly important to the New Zealand economy. Scottsdale Tours specialises in tours for seniors and saw its online enquiries increase fourfold with a little help from Internet Marketing. They were also able to stop expensive online advertising. Pack Ya Bags promotes holidays worldwide including sea kayaking right here in NZ.
Health and Diet Sites including Gluten Free Diet and Soup Diet are also top-of-the-page with effective Internet marketing techniques. With fertility treatments becoming popular, male fertility supplements are also creating interest with people. Online research means that a good showing at the top of a search page will help to boost prodct visibility. At time of writing, New Year is not far away and this will bring a surge of enquires for the detox diet.
So whether it be kitchen appliances such as ovens or other appliances, health supplements or vacations, Internet Marketing can boost enquiries, leads and sales.